Episode: 122

Playtesting Is Marketing

How to make a good game? The Crowdfunding Nerds discuss game design and playtesting in the context of marketing.

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How to make a good game? The Crowdfunding Nerds discuss game design and playtesting in the context of marketing.

00:00:34 – Crowdfunding & Tee Shirts?
00:08:24 – You Can’t Crowdfunding With A Bad Game
00:12:33 – Iterate Quickly
00:15:38 – Be Open To Feedback
00:23:28 – Be Aware That Playtesting Is Burdensome For Gamers
00:24:52 – How To Get Playtesters
00:30:25 – Ask Playtesters What They Like About Your Game
00:33:54 – Don’t Undermine Playtesters Feedback
00:41:08 – Be Aware Of Unnecessary Complexity
00:53:59 – Design With An Experience In Mind
00:56:13 – Involve Your Community In Your Game Development

Sam Healey Deliverance Tee Shirt – https://youtu.be/fxTiDiMBK8E?t=1816

Most Games Are Good Alex Radcliffe – https://youtu.be/q0LaGj9Cfcw?t=447

Steve Jackson On Game Development – https://www.youtube.com/watch?v=cBAjrTxrgEs&t=2743s

Last Fish! Kickstarter – https://www.kickstarter.com/projects/whiskers/last-fish

Gabe Barrett Board Game Playtesting Tips – https://youtu.be/strkQM8P9F4

The Ultimate Kickstarter Marketing Course – https://course.crowdfundingnerds.com/p/facebook-ads-for-crowdfunding

Crowdfunding Nerds Facebook Group – https://www.facebook.com/groups/crowdfundingnerds

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